
My work experience
Freelance
UIUX Designer
2019 - Present
Worked with international clients across healthcare, education, charity, and e-commerce. Built reusable components and early-stage design systems for brands that needed consistency across products. Ran usability tests, iterated on findings, and tracked the impact.
Metafic - India
UIUX Designer
July 2021 – January 2024
Owned product design across multiple SaaS platforms - research, interaction design, handoff. Took complex requirements and turned them into flows that made sense to users. Built a design system from scratch, which cut design-to-development time by 28% and kept things consistent across products. Dug into onboarding and self-service flows, found where users dropped off, and fixed it - contributing to a 19% lift in retention and a 14% jump in satisfaction scores.
Traikare
UIUX Designer
May 2020 – June 2021
Designed wireframes, prototypes, and mocks to get ideas in front of stakeholders early. Layout and navigation changes improved task completion by about 12%. Brought user feedback in throughout the process, not just at the end - which contributed to a 25% satisfaction increase. Embedded in Agile teams, so sprint planning and design reviews were just part of the weekly rhythm.